Protecting Authentic Diné Craftsmanship

Safeguarding the cultural legacy, intellectual property, and livelihoods of Navajo artists through rigorous marketplace enforcement and consumer advocacy.

Report a Deceptive Listing

Our Mission

Navajo Arts Advocacy is dedicated to defending the sacred traditions of Diné weavers, silversmiths, and artisans from foreign counterfeiters and unlawful e-commerce exploitation.

Federal & State Legal Enforcement

The Indian Arts and Crafts Act of 1990 (18 U.S.C. § 1159 / 25 U.S.C. § 305e): It is unlawful to display, offer for sale, or sell any art or craft product in a manner that falsely suggests it is Indian produced, an Indian product, or the product of a federally recognized Indian Tribe.

Arizona Consumer Fraud Act (A.R.S. § 44-1522): Deceptive trade practices, false pretenses, and misrepresentation in the marketing of foreign-manufactured goods titled directly under tribal names violate state consumer protection law.

Core Objectives

How we actively protect authentic Native artwork across digital and physical marketplaces.

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Marketplace Oversight

Systematically audit global e-commerce platforms (eBay, Etsy, Amazon) to identify foreign imports falsely marketed under tribal names without mandatory qualifiers like "Style" or "Inspired."

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Regulatory Enforcement

Issue formal statutory compliance demands to corporate legal departments and file detailed violation reports with the U.S. Department of the Interior’s Indian Arts and Crafts Board (IACB) and State AGs.

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Artisan Economic Protection

Prevent foreign market dilution to ensure consumer capital directly supports enrolled Diné weavers, silversmiths, and traditional craftspeople.

Report Non-Compliant Listings

Notice an online listing selling foreign-made goods explicitly titled as "Navajo Rug," "Navajo Jewelry," or "Native American Artwork"? Submit details below for legal review.